#MyConsciousCloset

We are in the middle of the festive season again and I love my desi swag :)

But something's been bothering me for a while now and as I looked at the pile of new sarees worn during the recent Durga Puja - ones that will probably not be worn for a very very long time again - something within me cringed. I felt almost guilty.  

Over the past 2 weeks, I started researching about "fast" and "slow" fashion trends and how the textile industry is the second most polluted in the world!!! And how we all feed it through following mindless fashion trends and consumerism. I was appalled by the data. And I have decided to make a personal change.

I will now create #MyConsciousCloset

My underlying principles are:

  • Conscious ethical buying - to be more aware of where I am buying my clothes from, what philosophies I am supporting through my purchases; to be much more mindful.
  • Sustainable fashion  - to be more aware of textiles and companies that are not causing more harm to the world we've already messed up; making more diligent choices and focusing on natural textiles as much as possible
  • Buy less, use longer - to stay away from seasonal trends, old norms that encourage mindless buying and gifting and find creative ways to reuse, recycle what I already have (and that's a lot!) 
  • Wardrobe cleanse - to "detox" my wardrobe and give away responsibly clothes that I am just stocking to those who might have much better use of it, who will value it far more than I do

For an almost compulsive buyer, this is going to be a big step, but I have decided it's an important part of my personal renewal. 
It is going to shape who I now am and what I believe in. 
And I am going to try hard. 

We can all do something....

I strongly encourage you all to consider your own wardrobe choices and to think of how each of us can make a small change to bring about a big impact. 

A teenager from Sweden is showing the world that we can all do something, however small, for the environment. 

Let's jump in and do our bit. 





Let's make a difference <3

Who else is in?


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